FURNITURE PHRASEOLOGY

(18) GENERAL…“Renovate your home without lifting a hammer.”

(21) SAVINGS…“We can help you stretch your furniture dollars.”

(10) SELECTIONS…“Choices, choices, choices.”

(13) KNOWLEDGEABLE STAFF…“We inform. You decide.”

(58) DINING ROOMS…“Dining rooms that say, “Pull up a chair!”

(45) RECLINERS…“Have a seat!”

(112) LIVING ROOMS…“Reading, cuddling, snoozing…just a few reasons you’ll love our living rooms.”

(32) BEDDING/MATTRESSES…“Time to settle in on a long winter’s nap.”

(39) BEDROOMS…“You hideaway from the hassles and hurries of your harried life.”

(27) YOUTH BEDDING/GROUPS…“Don’t tell the kids they really can jump on the bed.”

(32) ENTERTAINMENT CENTERS...“Don’t let them see the cords and plugs, just the beauty.”

(48) HOME OFFICE…“Pigeon holes, which mean you wont get the grocery list mixed up with the bills.”

(23) RUGS/CARPETING/FLOORING...“Wriggle your toes into the deep piles of our quality wall-to-wall carpet.”

(9) OUTDOOR FURNITURE…“Relax with your lemonade this afternoon and not worry about a little rain tonight.”

(74) ACCESSORIES/MISCELLANEOUS…“Little things make a big difference.”

(7) STYLES…“Contemporary – as sleek and up-to-date as your outlook on life.”

(24) SEASONAL…“Winter woes into winter Oooohs.”

(49) TRENDY/PERSONAL EXPRESSION…“Embrace your space, express your style.”

(201) SAVVY, SASSY, SOPHISTICATED…“Mmmm. Feels good, doesn’t it.”

…and two of Willie’s favorites… “Hotter than Aunt Ida’s undies.” …”Can hold eight kids, four hound dogs, and a piggy you stole from the shed.”